Organization Development

Brand Matters will optimize the structure of your marketing department to ensure peak performance.

Recent organization development research indicates that only 20% of companies have engaged employees and feel that their organizational goals are being achieved. This is exacerbated by changing technology as often individuals are relatively quick to adapt to ongoing innovations, but organizations move at a slower pace.

Our expertise in organization development includes the development of brand and marketing management roles and definitions as well as overall marketing department structure and functionality. This includes a range of consulting services from culture assessment, brand competencies, employee training, coaching, organization structure and alignment as well as competency development. Pre and post employee tracking research is part of our process.

Whether your goal is to boost performance or an overall structural assessment, our consultants can help you achieve your goals. Our approach and recommendations are highly customized and lead to practical actions and improved results.